Seamless Legacy OOH
New Yorkers are no strangers to food trends—and some of those trends have been around so long, it’s almost like they’ve always been part of our lives. But Seamless has been around even longer. We contextualized how long Seamless has been an NYC institution by comparing it to other food icons, complete with illustrations in our recognizable style, striking a balance between highlighting food moments that were more short-lived (looking at you, cronuts) and those that have had true staying power (pumpkin latte, anyone?).
